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20 years of Timeshare Digital Marketing &
Vacation Package Sales Experience

About Us


In 2010, after a decade of leading and managing inbound lead generation programs and call center sales teams working directly for timeshare developers, Discovery Resort Marketing was launched to bring these digital marketing programs & services to all companies in the vacation ownership industry. Having briefly worked for another mini-vac broker generating prospects online, it became clear that there was an opportunity to do things in a way that were in the best interests of consumers and resort companies alike. We take this mission seriously and strive every day to do right by those we serve.

Our Team

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Nick Nelson

Owner and President of Discovery Resort Marketing
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Nick is a seasoned veteran in the timeshare industry, boasting over 20 years of specialized experience in digital marketing and vacation
sales. His tenure has been marked by a deep understanding of digital marketing strategies, where he has successfully created and
implemented impactful campaigns, particularly in paid advertising, conversion optimization, and both inbound and outbound vacation
package sales. His leadership has propelled Discovery Resort Marketing to new heights, particularly through, his online
platform that has enabled over 150,000 families to enjoy affordable vacations.

Before founding Discovery Resort Marketing in November 2010, Nick cultivated a rich background in various key roles, significantly
contributing to the growth of companies like Island One Resorts and Hilton Grand Vacations. He is an alumnus of the University of Central
Florida with a B.A. in Political Science and Business, and he holds an A.A. from Valencia College. Known for his detailed, goal-oriented
approach and dynamic leadership, Nick is celebrated for his innovative marketing strategies, his ability to lead and motivate teams, and his
unparalleled expertise in the digital marketing realm of the timeshare industry.

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Boris Belobrad

Lead Application Developer
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With over a decade of dedicated service at Discovery Resort Marketing, Boris Belobrad stands as a beacon of technical expertise in the
realm of digital marketing for vacation ownership companies. Since joining our team in April 2012, Boris has amassed a wealth of hands-on
experience in implementing advanced technical solutions specifically tailored for lead and prospect generation in the vacation ownership
sector. His 12 years of focused endeavor have equipped him with a nuanced understanding of the unique challenges and opportunities in
marketing travel offers and booking vacation deals through online platforms.

Boris’s deep-seated knowledge in web technologies, particularly in Angular, React.js, and PHP MVC frameworks like Yii and Laravel, has
been pivotal in building, optimizing, and maintaining websites that are not just functional but highly effective in capturing the essence of
travel promotions. His work transcends typical web development; he crafts digital experiences that resonate with potential vacationers,
driving engagement and conversion. This specialized skill set, combined with his commitment to ergonomic and intuitive UX design,
ensures that the websites we create are perfectly aligned with the goals of timeshare sales and marketing executives. Boris’s keen insight
into the travel and vacation industry, coupled with his technical prowess, makes him an invaluable asset to our team and a significant
contributor to the success of our clients in the vacation ownership domain.

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Jenny Nelson

Brand Development,
Social Media, LMHC,
Entrepreneur, Philanthropist
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Since 2011, Jenny Nelson has been a pivotal member of Discovery Resort Marketing, where she serves as the Content & Social Media Manager. Her exceptional talent in digital storytelling, especially evident in her creation of engaging videos, social posts, and Instagram Reels, reflects her deep-seated passion for travel and her skill in crafting immersive digital experiences. Jenny's content creation transcends mere promotion; it's an art form that vividly captures the essence of travel, transforming each campaign into a compelling narrative jorney for its audience.

Jenny’s mastery of social media storytelling is not confined to her professional life but is also a significant part of her personal expression. This seamless integration of storytelling into both spheres is underpinned by a strong academic foundation: Jenny holds both a Bachelor's and a Master's degree in Psychology & Mental Health Counseling from Rollins College in Orlando, FL. Her educational background enriches her understanding of narrative impact and audience engagement, enabling her to translate travel promotions into captivating and relatable visual stories. At Discovery Resort Marketing, Jenny’s role is not just about innovation and creativity; it’s about forging a meaningful connection with each story she tells, making her an invaluable asset to the team and the promotional campaigns she leads.

Contact Us


We are ready to plan, launch, and scale your lead generation program today.

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